Innovations in food and agriculture were the main focus in Israel’s tech ecosystem this week as hundreds of investors, entrepreneurs, academics, executives, and representatives from global corporations in Israel and across the world gathered in Tel Aviv this week for a number of major events in these sectors.
Danone has taken a step forward in personalised, smart packaging solutions. Its Spanish
natural mineral water brand, Font Vella, has announced the upcoming launch of Coach2O, which it says is the
first device to track water intake and coach consumers towards adequate hydration.
Phone or plate, communicate with packaging and, for example, get evidence The thing you
intend to buy is genuine. The technique can also be used for marketing and communication or for document
verification or intelligent packaging.
AIPIA member Water.io has worked with Danone to develop a ‘smart cap’ which will be
incorporated into the Brand’s Spanish mineral water Font Vella, allowing consumers to track their levels of
Coach2o lights up every 30 minutes to remind you that it is time to drink water. In
addition, you can manually modify the LED notifications of coach2o from the App so you remember to drink
water at the time you want.
Font Vella, our Spanish natural mineral water brand, has recently announced the upcoming
launch of Coach2O, its first device that tracks water intake and coaches people toward adequate hydration.
The product is being developed in partnership with water.io, an innovative start-up specialized in smart
Water.io’s platform foretells a future in which manufacturers help you to plan your meals for
the week, protect your family from risks, achieve your nutritional goals, and reduce waste via
containers built for reuse.
Cleveland Clinic has worked to develop a conference that cuts through the noise to deliver the
clearest map for innovators to push the limits of healthcare’s future. The discussions are
entirely curated by a group of healthcare’s most innovative clinicians and strategists with the
goal to ignite the disruption that our patients need now.
FoodBytes! by Rabobank is a next-gen pitch competition-meets-networking event that brings
together the game-changing startups, investors and industry leaders pioneering the future of
food and agriculture. Water.io will be presenting along side a great group of companies in this
Nolato a global turnkey solutions provider to medical and pharmaceutical companies and water.io
will present smart packaging for the pharma industry during the CPHi trade show in Madrid, on
Oct 9th - Oct 11th. The Internet of Packaging for pharma products will be in Stand 4D22.
Startup Water.IO, for example, provides Bayer and others with IoT caps that promise data
collection for brands and automatic replenishment for shoppers. For example, Water.io’s lid
could sense when a shopper is almost done with a bottle of detergent, and automatically order a
refill for the shopper while informing the brand about the shopper’s pace of detergent use.
A study conducted a few years ago at the University of Pennsylvania’s Department of Pharmacology
revealed a surprising finding: the effect of a drug depends not only on its quality but also on
the time in which it is taken and its continual effect.
Water.io designed its sensors to fit into CPG and pharmaceutical brands’ existing caps and
closures for simple integration, without affecting the size of the cap. Its business model is to
sell or license the cap and closure production while charging for the data and analytics
The Israel Innovation Authority, formerly known as the Office of the Chief Scientist of the
Ministry of Economy (& MATIMOP), is an independent and impartial public entity that operates for
the benefit of the Israeli innovation ecosystem and Israeli economy as a whole. Water.io's
internet of packaging platform is supported by the OCS.
Organised by global food and drinks experts Zenith, the awards attracted over 100 entries from
around the world including the UK, Ireland, across Europe including the Baltic States, the US,
Australia and the Middle East in 15 categories, demonstrating creativity, innovation, marketing,
community initiative and environmental practice.
IoT Stars is a unique event for IoT companies to pitch in front of a top-notch international
jury and for companies to connect to a C-level audience of entrepreneurs, developers, designers,
investors, industry players, press and media working in the Internet of Things (IoT) ecosystem.
The VC fund started JVP Play, a startup-boosting initiative, in October to serve as a bridge
between new startups and established multinational corporations, with the startups offering
their skills and problem-solving technologies to the big firms and helping bring artificial
intelligence and deep learning from Israel’s startup ecosystem into retail and financial
Thankfully, technology has made it a little easier for us to take proactive steps on our journey
to better health. One such way is through the creation of smart water bottles designed to track
daily water intake and ensure proper hydration. Here are my top 5 favorites in no particular
The trend towards “intelligent” packaging also captures caps and closures. For example, the
company Water.IO offers closures for water bottles which help consumers adhere to a healthy and
regular water consumption with light or vibration signals.
Water.io has was one of the selected start-ups out of the 10,000 candidates to participate in
the Singapore "get in the ring" event, after winning the heavyweight category in the "get in the
Water.IO is bringing intelligent packaging to the consumer market. Their products use IoT
monitoring technology to verify the location, shipping conditions, and quality of products for
industries like food and beverages, pharmaceuticals, and consumer goods.
Visy, one of the largest packaging companies in Australia and New Zealand, has teamed up with
smart packaging provider Water.IO on a strategic partnership that will aim to bring smart
packaging to the region.
Water.IO, the IoT smart packaging company, announced today that it has been named a finalist in
the ‘best technological innovation’ category at the BrauBeviale: Trade Fair for Production and
Marketing of Drinks. The event took place Nov 8-10 in Nuremberg.